PR & MARKETING

Crisp, clear, purposeful communications delivered in the right way to the right people.

With today’s copious communication channels, a proactive, professional communication program is essential for major businesses and campaigns to compete. Planned, proper, well-packaged communications can achieve goals, prevent problems, and bolster equity.

Spotlight (blog)

Santini helps local businesses with cyber threats

| Agency, Clients, Industry, News, Perspective, St. Pete, Tampa | No Comments

The trend is clearly growing: Cyber threats. Security hacking. Data breaches. Attacks among corporate competitors, political gamesmanship, massive information leaks. As technology continues to evolve rapidly, opportunities to infiltrate evolve…

Throwback: PR Measurement column

| Agency, Industry, Perspective | No Comments

Been asked about this recently, posting here for easy access – PR News Guidebook chapter (4 pages) on PR measurement, by Jesse Landis, APR – mostly still relevant: PR News –…

Dog park will honor hero deputy

| Clients, Community, News, Tampa | No Comments

The Tampa Hillsborough Expressway Authority (THEA) has selected WJA and LEMA Construction to serve as Architect and Construction Manager (respectively) for the Deputy John Kotfila Jr. Memorial Dog Park in…

Agile design supports execution of smart

| Agency, Clients, Community, Industry, Perspective | No Comments

From local schools to the world’s largest companies, today’s design solutions more often involve dynamic/malleable spaces – with mobile and multifunctional elements that allow customizable configurations. Designers must bring informed…

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